Cause marketing is an easy way for your customers to support a cause they care about. It increases awareness of the Alzheimer’s Association, generates funds for research, and can potentially increase your sales. Consumers expect companies to feel responsible for their community’s well-being, and they seek out companies that meet that expectation.
What does it look like?
It can take the form of All In To End ALZ branded merchandise, point-of-sale donations or any other avenue that works for your business.